Privacy Policy

Last Updated: January 2025

Apex Mobility is committed to protecting your personal data and respecting your privacy. This policy explains how we collect, use, and safeguard your information when you use our website and services, in accordance with Singapore's Personal Data Protection Act (PDPA).

Information We Collect

Contact Information

  • Full name and preferred name
  • Email address for correspondence
  • Phone number for rental coordination
  • Mailing address when applicable

Identification Documents

  • Driver's license number and validity dates
  • Passport or national identification details
  • Copies of identification for verification purposes
  • Payment card information for security deposits

Usage Data

  • IP address and browser type
  • Pages visited and time spent on site
  • Referring websites and navigation patterns
  • Device information and operating system

Rental History

  • Vehicle preferences and rental patterns
  • Pickup and return dates and locations
  • Mileage and fuel consumption records
  • Feedback and communication history

How We Use Your Information

Service Delivery

  • Processing rental bookings and reservations
  • Verifying driver qualifications and eligibility
  • Coordinating vehicle pickup and return
  • Providing customer support and assistance
  • Managing membership program benefits

Communication

  • Sending booking confirmations and reminders
  • Providing important service updates
  • Responding to inquiries and requests
  • Sharing relevant promotional offers (with consent)
  • Conducting satisfaction surveys

Business Operations

  • Analyzing website usage and improving services
  • Maintaining fleet and operational records
  • Processing payments and managing accounts
  • Complying with legal and regulatory requirements
  • Protecting against fraud and security threats

Legal Basis for Processing

We process your personal data based on:

Consent

For marketing communications and optional cookies

Contract Performance

To provide requested rental services

Legitimate Interest

For business operations and improvements

Legal Obligation

For compliance with Singapore regulations

How We Protect Your Data

Encryption

All sensitive data transmitted using SSL/TLS encryption protocols

Secure Storage

Data stored on secure servers with restricted access controls

Access Controls

Strict authorization requirements for employee data access

Breach Notification

Procedures for notifying affected parties within 72 hours

Data Retention

We retain your personal data for the following periods:

Contact form submissions 3 years
Rental service records 5 years
Financial and tax records 7 years (legal requirement)
Marketing communications data Until consent withdrawn
Website analytics data 26 months

Data Sharing and Disclosure

We may share your data with:

  • Insurance Providers: For coverage verification and claims processing
  • Payment Processors: For secure transaction handling
  • Legal Authorities: When required by Singapore law or court order
  • Service Providers: For maintenance, hosting, and customer support services

We do not sell your personal data to third parties for marketing purposes.

Your Privacy Rights

Under Singapore's PDPA, you have the right to:

Access Your Data

Request copies of personal data we hold about you

Correct Inaccuracies

Update or amend incorrect or incomplete information

Request Deletion

Ask us to delete your data (subject to legal obligations)

Object to Processing

Oppose certain uses of your personal information

Data Portability

Receive your data in structured, machine-readable format

Withdraw Consent

Revoke marketing consent at any time

To exercise these rights, please contact our Data Protection Officer using the details below.

Third-Party Services

We use the following third-party services that may collect data:

  • Google Analytics: Website usage analysis and reporting
  • Google Maps: Location services and mapping functionality
  • Email Service Providers: Communication delivery and management
  • Cloud Hosting Services: Website infrastructure and data storage

For detailed information about how these services handle data, please review their respective privacy policies.

Children's Privacy

Our services are not directed to individuals under 21 years of age. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected such information, please contact us immediately so we can delete it.

International Data Transfers

Your data may be transferred to and processed in countries outside Singapore where our service providers operate. We ensure appropriate safeguards are in place through:

  • Standard contractual clauses approved by data protection authorities
  • Adequacy decisions recognizing equivalent data protection standards
  • Binding corporate rules for intra-group transfers
  • Your explicit consent where required

Contact Our Data Protection Officer

For questions about this privacy policy or to exercise your rights:

Email: [email protected]

Phone: +65 6517 2943

Mail: Data Protection Officer, Apex Mobility
3 Temasek Avenue, Suntec City
Singapore 038983

We will respond to your request within 30 days of receipt.

Changes to This Policy

We may update this privacy policy periodically to reflect changes in our practices or legal requirements. Material changes will be communicated through our website or direct notification. Continued use of our services after changes become effective constitutes acceptance of the updated policy.